Thursday, November 18, 2010

Vitalyte + Water = Success

You've probably heard the statement, "our bodies are mostly water". It's true. Water can make up 45% to 75% of the total body weight. While the top end of that scale applies mostly to babies (infants have a high percentage of water - up to 75%!) but adult women and men average about 55% to 60% respectively. (It just feels like more when there's a line for the bathroom.)

But no matter what, it's important to stay well hydrated during times of exertion. Even working outside in your backyard, you're going to sweat - and maybe not realize how dehydrated you are. What should you reach for - Vitalye sports drink.

Do electrolytes matter? Yes, Vitalyte sports drinks and soft drinks that can replenish electrolytes - in this case, minerals, that conduct electricity (read: impulses) when dissolved in the "water" (bloodstream and other fluids) of our bodies. The best bet is to buy the powdered mix and make them up at home, rather than spending the cash on pre-mixed bottles that usually taste too sweet to begin with. But - and this is crucial - follow that drink mix electrolyte recharge with more water. After all, those electrolytes - lost from the body when we sweat - still need a home base to operate from.

Avoid the "extremes" of sports drinks. It's best to avoid caffeinated "intense" or "extreme" sports drinks altogether, though. The caffeine will probably just rev you up unnecessarily, and again, these drinks generally come with a high price of admission in the form of sugar and calories.

Monday, November 15, 2010

Electrolytes for the Stomach Flu!

The treatment of the stomach flu includes rest, analgesics and re-hydration. Tylenol may be used to treat fever and muscle cramps. The replenishment of fluids with water, electrolyte drinks, like Vitalyte, or oral rehydration solutions (sugar and electrolytes) is essential to prevent dehydration. When replacing fluids, it is important to replace volume and electrolytes such as sodium, chloride, hydrogen and potassium. Water as hydration helps replace volume, but if too much is given without replacement of electrolytes, the relative concentration of these important ions decreases and metabolic/electrolyte imbalances occur in the body. Re-hydration should occur with electrolyte sports drinks to protect against hyponatremia. Most quality sports drinks will fill this requirement.

One should drink enough fluid to keep their mouth moist and their urine light yellow to clear. As the diarrhea and/or vomiting subsides, one may slowly introduce soft foods into the diet. Soft foods are jello, saltine crackers, pudding, rice, bread and soups without meats. It is important to watch for abdominal cramping, retching or liquid stools while trying to resume a normal diet, these symptoms could indicate the intestines are still inflamed from the infection and need more time to heal.

Adequate hydration is especially important in people who are young (infants), elderly, frail and immunocompromised - their bodies are already stressed and gastroenteritis can take a huge toll on the body. These people are usually either dependent on others for fluid and food or have difficulty maintaining healthy nutrition. Vomiting and diarrhea may further deplete their bodies of already limited water and energy stores.

Sunday, November 14, 2010

Vitalyte Improves Your Performance on the Bike!

If you are an intermediate cyclist, then you will be more likely to be interested in sports drinks. Although drinking water is already a good habit, consuming Vitalyte sports drinks can elevate your cycling performance, especially during long distance rides.

In learning about the truth, we need to find out about glycogen. Glycogen is the compound in which sugar is stored in the liver for release to other parts of the body. In simple sense, glycogen is your energy.

The truth is, your muscles themselves are fueled by glycogen. They are also stored in muscles, other than the liver. However, long cycling rides will last approximately 3 hours or more. This is a problem because the glucose reserves can only last you about 90 minutes, provided that you give your best effort when cycling hard.

Experienced riders who have experienced this total glycogen loss reported that they feel a sudden loss of energy. This is where Vitalyte sports drinks are useful. They can help refill your glycogen level when you need it. Medical experts have said that a cyclist should drink a sports drink that contain 6 percent glucose for every 20-minute time period. This is done by drinking 600 to 700 milliliters of Vitalyte per hour.

Vitalyte Sports drinks will usually contain complex and simple carbohydrates that come in different forms. You will need both to replenish your blood glucose reserves.

It is said that the benefit of drinking Vitalyte will encourage the rider to drink more water. This is because it often tastes better than plain water. In addition, these drinks contain sodium and glucose that will help the absorption rate of water in the small intestine. Sodium is the key here.


Wednesday, November 10, 2010

Anybody Can be a Weekend Warrior!

Chances are that if you have ever called Vitalyte’s corporate office you have spoken to Evan Lucas. Even if you haven’t called our office but ordered Vitalyte from the website you are familiar with his work. You see, Evan Lucas has been moving silently behind the scenes at Vitalyte’s corporate office in San Diego for over a decade ensuring that the very best electrolyte drink available makes it into the hands of our customers. He embodies, in my opinion, the very definition of work ethic and commitment and it shows in every aspect of our operational business. He is our COO and I would personally like to thank him for all of his tireless dedication and hard work. How am I going to thank him you ask? By giving him more work.

As most of you know, Vitalyte began over 40 years ago when our original founder, Bill Gookin got sick on a popular commercial sports drink at the Olympic Marathon trials. Being a biochemist, he decided to create a drink that real athletes could use while competing. What started out as a way to gain a competitive edge evolved into the best sports drink on the market.

Being as how our company history began with running, Evan Lucas has decided to take up running as a hobby and a way to stay in shape. Not only is he getting up at the crack of dawn to train for a 5k, 10k and half marathon, now we are making him blog about it.

Vitalyte represents the very best in sports nutrition and that is a job we take very seriously. Of course we still like to have a little fun so I encourage you all to follow Evan on his journey as he trains for a 5k, 10k, and half marathon. Get involved. Offer tips. Or maybe begin your own training program and run right along with him.

Monday, November 8, 2010

For Hydration, You Need More Than Just Water

Today the level of competition in youth sports is at an all time high. Athletes today need to approach their game from all angles, not just physical play. Nutrition and hydration are key components to any competitive players game. It's not just what you do on the field that will make you good, but what you are putting into you are body.

All too many times, nutrition and hydration aren't on the top of young athletes to-do lists. When an athlete works out, if hard enough, they will definitely sweat. When a person sweats they lose more than just water. When you sweat you lose minerals, electrolytes, and other nutrients. Losing these electrolytes are more important than people realize.

An electrolyte is the component that carries the electrical messages from your brain to the rest of your body. Unlike fats, carbohydrates, and proteins electrolytes aren't stored within your body. Once you lose them they're gone. The fewer electrolytes you have in your system the weaker the signal from your brain to your muscles becomes.

When this signal is weak it has dire consequences. Muscles will start to cramp up, mental focus will be lost, and reaction times will slow. This has the potential the effect the players overall performance.

It is also important to find a drink that is high in electrolytes, such as Vitalyte, while maintaining a good balance of carbohydrates and sugars. The more sugar and carbs a drink has the more energy it takes to absorb the electrolytes. The fewer carbs and sugars a drink contains the easier and quicker your body can absorb the electrolytes.

Saturday, November 6, 2010

You Can Now Get Vitalyte at Gander Mountain!

If you have had trouble getting your favorite Vitalyte products at the store, worry no longer! Vitalyte announced that Gander Mountain’s new store in Springfield, IL will carry the complete line of Vitalyte products beginning April 3rd. Gander Mountain, the nation’s largest network of stores for hunting, fishing, camping and outdoor sports products opened the doors to its 116th nationwide store after a ribbon cutting ceremony with the mayor of Springfield and other distinguished members of the community.

V.P. of Sales for Vitalyte, Evan Demarco was in attendance at the grand opening ceremony to help promote Vitalyte and Gander Mountain. “It’s been a great experience to be part of the grand opening ceremonies here in Springfield. The staff here have been great and the community as a whole has been very supportive of the new store.”

Gander Mountain will carry Vitalyte in 19 more stores by the end of 2009 as part of its new outdoor fitness and nutrition section.

Any additional information about the partnership between Gander Mountain and Vitalyte can be addressed to Evan DeMarco, VP of Sales at Vitalyte at evandem@vitalyte.com.

Tuesday, November 2, 2010

We’ve Bottled Greatness, You Pick the Packaging

Vitalyte has done it again! We have designed a group of new bottles that are both stylish and functional! When our customers speak, we listen. So when you asked for our same great Vitalyte formula in a ready-to-drink bottle, we went to work. And to celebrate our new, on-the-go product, we’re letting YOU pick the bottle design. Whether you’re an athlete, weekend warrior, kid or adult, we need your vote to determine a winner.

Just go to www.facebook.com/vitalyte and pick your favorite. All designs are shown below in Grape, but will be used for all flavors starting with Grape, Natural Lemonade and Fruit Punch. Enlist your friends, family and teammates to ensure it’s your favorite design that wins!

15% Off For Voting
As a thank you for taking the time to give us your valued input, we’re offering 15% off any purchase for voting. Just enter the coupon code VOTE upon checkout from the Vitalyte online store. 15% off is only a vote away!


Visit here to see the bottle designs available to you!